The Tobago Tourism Company Restricted (TTAL) teamed up with AMG Ltd, Tobago’s abroad vacation spot representatives within the UK, to characterize Tobago at Caribbean Unite in England on March 13, 2023.
Hosted yearly in London, Caribbean Unite is firmly established within the Caribbean tourism calendar as probably the most necessary, efficient and focussed B2B workshops of the 12 months. It presents an excellent atmosphere for business-to-business networking actions between the Caribbean-specific journey group (airways, wholesalers and tour operators), locations, hoteliers and floor handlers. The occasion has persistently confirmed to be a discussion board during which members of the UK journey business can meet and alternate data, intelligence, contracts and agreements.
TTAL Govt Chairman Ms. Alicia Edwards and Ex-Officio Member of the Board Mr. Christopher James attended Caribbean Unite on behalf of Tobago, following up on their attendance at ITB Berlin from March 07 to 09, 2023). The intensive one-day occasion welcomed over 90 patrons and an identical variety of suppliers, and noticed over 1,420 conferences happening. TTAL’s conferences had been with each current and new contacts for Tobago, with market updates and new alternatives being mentioned. The occasion was adopted by two additional days of conferences between Tobago’s tourism officers and key UK enterprise companions, addressing problems with airlift, resort occupancy, positioning and promotion of the vacation spot, and rising tendencies in UK shopper behaviour.
Ms. Edwards acknowledged, “A main goal of attending Caribbean Unite was to hunt out alternatives for Tobago’s lodges, guesthouses, villas, DMCs, guides and points of interest. The conversations that passed off will assist us to match tour operators with our on-island suppliers, relying on the character of their product and goal market.
Moreover, now that COVID-related journey restrictions are minimal and a traditional sample of gross sales and promotions for promoting vacation packages has resumed, our discussions included setting dates for coaching journey brokers and workers on all issues Tobago, alternatives to affix familiarization journeys, and help with inspirational and informative promotional materials for print and digital media.”
With over twenty-eight (28) one-on-one conferences efficiently held at Caribbean Unite, TTAL totally capitalized on the peerlessly timed alternative to evaluate journey demand and focus on plans for forthcoming gross sales in the UK, which continues to considerably contribute to the entire vacationer arrivals to Tobago.
