Introducing the Wild Idol portfolio to the Center East – a premium and naturally alcohol-free glowing different to fantastic wine and champagne for many who wish to drink much less alcohol, with out compromising on style or type.
Vegan, gluten-free and naturally alcohol-free, Wild Idol is hand made utilizing the best winemaking strategies and a superior mix of grapes. With its pure fruit flavours and fantastic delicate bubbles, Wild Idol’s high-quality style is equally matched by its super-premium presentation; a putting mixture of integrity and luxurious that units a brand new benchmark in non-alcoholic drinks.
The vary consists of Wild Idol Glowing Rosé, a vibrant alcohol-free glowing rosé considerable in purple fruit and floral aromas, and Wild Idol Glowing White, a particularly shiny and recent glowing white with crisp apple notes and a pale straw hue. Not like different non-alcoholic wines which use alcohol extraction, Wild Idol’s pure mix has by no means contained alcohol and has by no means been fermented. It’s naturally alcohol-free, with nothing to take away and minimal dealing with required.
With its pure elements and health-conscious credentials, Wild Idol provides extra selection for aware drinkers on the lookout for a premium different after they select to not drink, and one that may be loved at any event, from celebratory occasions to on a regular basis moments.
Wild Idol Glowing White (2021 classic) has a gorgeous, pale straw hue with delicate bubbles and a clean mousse. Fragrant and crisp, the scent of recent inexperienced apple and lime zest evolves into flavours of bramley apple and inexperienced backyard notes, leading to a splendidly refreshing consuming expertise.
Wild Idol Glowing Rosé (2021 classic) is a fragile, refined and fruit-forward drink – completely encapsulating the essence of summer season. Aromas of shiny grapefruit and baked stone fruits become flavours of gooseberry, rhubarb and vanilla, and the classic clear glass bottle completely showcases the sundown coral hues of the liquid.
Wild Idol was created by a collective of main winemakers, drinks specialists and luxurious specialists in response to rising demand for a superior alcohol-free different within the glowing class. The model first launched within the UK in 2022 and served at a large variety of high-profile Michelin-starred eating places, resorts, non-public members golf equipment and bars.
Wild Idol CEO, Paul Beavis, says: “We’re delighted to launch such an thrilling new product into the fast-growing non-alcoholic class. We really consider there’s a hole out there for a glowing premium providing that doesn’t compromise on manufacturing technique or style – and we consider that with Wild Idol, that hole has been crammed. Because of intensive analysis and experience, we couldn’t be prouder of our last product and we are able to’t look ahead to the world to take pleasure in it.”
Wild Idol strives to make use of sustainable practices and environmentally pleasant supplies in its manufacturing wherever potential – from upcycled corks to recycled glass and pure soy printing. Wild Idol can be a member of 1% for the Planet – a world organisation tackling the world’s most urgent environmental points. As a 1%-member, Wild Idol has dedicated to donating 1% of its annual gross sales to environmental causes that drive true on-the-ground change.
Wild Idol is offered to take pleasure in at main Dubai venues together with Nammos, Caesars Palace, Mandarin Oriental Jumeirah and Amazonico, with an on-menu worth of AED 450. For a wider listing of venues serving Wild Idol, please see notes to editors.