In 2022, Selection Motels acquired Radisson Resort Group Americas. The deal was price round $675 million, and with this, Selection Motels acquired 9 new manufacturers, 624 lodges, and over 67,000 rooms.
From early on, we noticed the introduction of some reciprocal loyalty program perks, with the objective of ultimately having the packages totally merge. There’s an thrilling replace, as Radisson Rewards Americas has totally been merged into Selection Privileges as of this week.
Radisson Rewards Americas program ceases to exist
As of July 26, 2023, the Radisson Rewards Americas program has formally been merged into the Selection Privileges program. We knew this was coming, so simply to recap the fundamentals:
- Radisson Rewards Americas factors are being transformed into Selection Privileges factors at a 2:1 ratio (so each two Radisson Rewards factors will get you one Selection Privileges level)
- It’s now now not doable to switch factors between Selection Privileges and the worldwide (non-Americas) Radisson Rewards program
- In case you had increased standing with Radisson Rewards Americas than with Selection Privileges, your increased standing will robotically be matched within the Selection Privileges program
- Any reservations or award nights booked by Radisson Rewards Americas shall be honored, and there’s nothing that must be achieved
Going ahead, you’ll need to ebook all of your stays at Radisson Rewards Americas’ 9 manufacturers by the Selection web site. And people stays shall be handled the identical as some other Selection stays, by way of qualifying for promotions, elite perks, and extra.
Selection Privileges is fairly sturdy at this level!
I’m certain I’m not alone in all of a sudden having a giant steadiness of Selection Privileges factors. I had fairly a couple of Radisson Rewards anniversary bonus factors that I gathered over time from the corporate’s co-branded credit score (which now not exists). In the long run I made a decision to switch all of these factors to Selection Privileges quite than the worldwide Radisson Rewards program, given the extent to which the latter program devalued with out discover.
Selection Privileges has honest award prices, although doesn’t publish a single award chart with classes. It is best to now see the award costs printed for every lodge by Selection’s web site when doing a search. The pricing is kind of in keeping with what I’d have anticipated, and appears honest and cheap. I’m curious what OMAAT readers who’re loyal to Selection or Radisson observe.
Backside line
Radisson Rewards Americas has been totally built-in into the Selection Privileges program. It’s now doable to earn and redeem Selection Privileges factors for all Radisson Rewards Americas properties. On prime of that, there’s formally no extra hyperlink between Radisson Rewards and Radisson Rewards Americas.
What do you make of Radisson Rewards Americas’ integration into Selection Privileges? Any preliminary observations?