Uncover Filipino Delights on the 2024 OTOP Meals Honest
The Division of Commerce and Business (DTI) is proud to as soon as once more showcase the colourful entrepreneurial spirit of 110 Filipino micro, small, and medium enterprises (MSMEs) via the OTOP (One City, One Product) Meals Honest, which shall be held from October 4 to eight, 2024, on the Glorietta and Palm Drive Exercise Facilities, Ayala Middle in Makati Metropolis. Organized by the Bureau of Market Growth, Promotions, and OTOP (BMDPO) in collaboration with DTI’s Regional and Provincial Places of work, this occasion goals to focus on the various meals and beverage merchandise that mirror the richness of Filipino culinary heritage.
2024 OTOP Meals Honest
Constructing on the overwhelming success of the 2024 DTI Bagong Pilipinas Nationwide Meals Honest, which generated Php 61.33 million in money and booked gross sales with extra orders beneath negotiation, this occasion is ready to raise the usual of meals gala’s within the nation. Held at SM Megamall from July 3 to 7, the Nationwide Meals Honest attracted 50,000 guests and featured 233 MSMEs, showcasing the rising curiosity in domestically produced items. The OTOP Meals Honest goals to hold this momentum ahead whereas embracing a brand new design-centric strategy—one which places the expertise on the forefront.
A New Meals Honest Expertise
This OTOP Meals Honest, DTI is embarking on an progressive meals honest expertise, which redefines how meals gala’s are offered to the general public. The main target shifts away from merely displaying merchandise and in the direction of creating immersive environments that interact each companies and shoppers in significant methods. Supported by a community of MSMEs and client communities, this occasion is about subsequent practices, the place experiences—not simply merchandise—create distinctive worth for particular person prospects. This strategy is designed to make the occasion extra dynamic and inclusive, aligning with the brand new DTI-OTOP model
identification that symbolizes collaboration and inclusivity throughout the meals and beverage business.
“Set the Normal for the Reimagined OTOP Meals Honest” Impressed by the multi-sensory expertise of conventional Filipino festivals, the OTOP Meals Honest provides a deeper connection to Filipino tradition via the 5 senses. The occasion will have fun Filipino flavors in ways in which stir feelings and seize the essence of the Philippines’ culinary panorama:
- SEE the colourful and colourful displays of Filipino dishes and merchandise that symbolize the nation’s wealthy variety.
- HEAR the inspiring tales of Filipino artisans and MSMEs as they share the journey behind their progressive merchandise.
- TASTE the distinctive and genuine flavors of the Philippines, from candy delicacies to savory dishes.
- TOUCH the soul via good meals and a way of group, as Filipino hospitality shines all through the occasion.
- SMELL the attractive aromas of success, as every product showcases the laborious work and dedication of native entrepreneurs.
A Feast for the Senses
The OTOP Meals Honest is not going to solely spotlight top-tier Filipino meals merchandise but in addition present a chance for MSMEs to attach with institutional consumers and mainstream markets. The honest will function the best-of-breed meals merchandise with aggressive packaging, designed to attraction to each consumers and shoppers. This yr’s occasion may even set a brand new normal for meals gala’s, positioning itself as a feast for the senses, the place guests can absolutely immerse themselves within the wealthy culinary tradition of the Philippines.
Participation within the occasion is free, and people unable to attend in individual can be part of through livestream on the Nationwide Meals Honest’s social media channels. Extra particulars concerning the occasion and members shall be introduced quickly.
Aspiring entrepreneurs who want to take part in future DTI-BMDPO gala’s can attain out to their native DTI places of work or immediately contact the Bureau of Market Growth, Promotions & OTOP by emailing Director Marievic Bonoan at BMDPO@dti.gov.ph. Keep knowledgeable and up to date by following DTI-BMDPO on Fb (@BMDPO), X (@DTI_BMDPO), Instagram (@dti.bmdpo), YouTube (@DTI.BMDPO), and TikTok (@dti.bmdpo).
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