Bob Iger on DeSantis, Costs & Low Crowds at Disney World, Challenges & Optimism

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Bob Iger on DeSantis, Costs & Low Crowds at Disney World, Challenges & Optimism


Following his 2-year contract extension, Disney CEO Bob Iger spoke with CNBC’s David Faber about the way forward for Walt Disney World and Disneyland, streaming companies, legacy media, in addition to potential gross sales or acquisitions. This put up will recap a number of the highlights will interjecting our ‘between the strains’ commentary.

The backdrop of Iger’s interview was the chilly mountainside in Idaho, the place Iger is making a return for the funding financial institution Allen & Co.’s annual convention in Solar Valley. The summit is a veritable who’s who from Hollywood, Silicon Valley and Wall Road, generally referred to derisively (or lovingly, I suppose, relying upon the viewers) as “billionaire’s summer season camp.” It’s incessantly a hotbed for mergers and acquisitions, with handshake offers struck amongst media and tech titans.

Actually, former CEO Michael Eisner famously made the deal for Disney to amass Capital Cities/ABC for $19 billion again in 1995 at Solar Valley Resort. That’s usually seen as the primary megadeal made on the convention, cementing its repute because the place for media moguls to speak M&A. That is all related as a result of it’s broadly anticipated that CEO Bob Iger will spin off declining companies to pay down debt and create a leaner, extra targeted Disney. His M&A expertise seemingly performs a serious function in Iger sticking round via 2026.

That’s pretty much as good of a leaping off level as any, and Faber was fast to ask about Iger extending his contract even after telling the interviewer again in February that he wouldn’t. Iger stated that Disney has “gotten loads accomplished in a short time” and pointed to important value reductions, important restructuring, main personnel adjustments, and dealing head-on with the most important challenges and in search of alternatives.

Iger indicated that he’s “fairly happy” how a lot Disney has completed in a brief time period, however famous that there are loads of challenges, that the market has to cooperate, and post-COVID restoration stays ongoing. He went on to say that he’s “extraordinarily optimistic” in regards to the firm and its property, however that the challenges are better than he had anticipated.

When pressed about what he meant, Iger stated that the disruption of the standard tv enterprise is essentially the most notable. This was one thing Disney noticed coming years in the past, however the decline has been sharper and quicker than anticipated. To that time, Iger acknowledged that there’s obligatory “transformative work” to be accomplished to make sure value construction displays the financial realities of the enterprise that features disruption.

He additionally stated that Disney wanted to evaluate “no progress companies” like linear and see what alternatives exist. When requested particularly, Iger went on to recommend that Disney might promote ABC, FX, NatGeo, and different cable networks as a result of they “might not be core to Disney.” He stated it wasn’t a matter of creativity, however the enterprise and distribution mannequin for linear is “positively damaged.”

Iger additionally distinguished ESPN from the opposite cable networks, and stated Disney was pondering otherwise about it. He stated Disney’s place in that ESPN may be very distinctive and a terrific model. “We’ve had a terrific enterprise, and we wish to keep in that enterprise. That stated we’re going to be open minded there too. Not essentially about spinning ESPN off, however about in search of strategic companions that might both assist us with distribution or content material, however we wish to keep within the sports activities enterprise,” Iger defined.

Primarily based on each his feedback in the course of the interview and the way in which Disney has restructured to silo off ESPN from the opposite divisions, it’s fairly clear that Iger has one thing up his sleeve with ESPN. There was a ton of hypothesis about Apple buying Disney, however I feel that’s off-base. My wager is that there’s a Disney-Apple deal for ESPN on the horizon. Not essentially a sale, however a giant deal that makes ESPN, for all intents and functions, a part of Apple TV Plus.

Apple TV+ has already began to check the waters with stay sports activities, and clearly has an urge for food for extra. They misplaced out on the bidding conflict for NFL Sunday Ticket to Google (YouTube), which was a giant blow. Sports activities can be vastly helpful to Apple they usually have the cash to burn on a serious acquisition or strategic partnership.

Considered one of Apple’s many issues–past only a lack of sports activities content material–is model recognition and protection high quality (Friday Evening Baseball on Apple is terrible). ESPN would immediately tackle that. Plus, I feel Iger is extra inclined to make a take care of Apple than anybody else–the wedding between Disney and Apple is sensible. I’ve zero perception past instinct and intestine intuition, however I feel an Apple-ESPN deal occurs. (I don’t assume Apple–or anybody–will purchase Disney outright.)

Iger additionally addressed Hulu, and provided the strongest ‘affirmation’ so far that Disney’s plan is to amass Comcast’s stake within the streaming service (there’s already a long-standing settlement for this transaction in 2024, however Iger beforehand stated he’d reevaluate that). In line with Iger, Disney is best off with Hulu than with out it, and the tentative plan is for Hulu to be accessible beginning the tip of 2023 as a part of the Disney+ streaming service.

On condition that this can be a theme parks weblog, lots of chances are you’ll not likely care about cable networks, streaming companies, and so forth. Nevertheless, Iger addressing these disruptions and decreasing Disney’s debt load is totally a obligatory prerequisite to future progress of Walt Disney World and Disneyland. To that time, let’s change gears…

When requested earlier within the interview–throughout a portion about disruption and challenges–the place Disney was doing properly, Iger was empathic about the way forward for Walt Disney World and Disneyland. “There are different components of the enterprise that I’ve large optimism about, as an illustration, Parks & Resorts which is only a super enterprise for us,” Iger stated.

He continued: “We’re invested considerably and the investments we’ve made over time are actually paying off right now. Shanghai Disneyland is a good instance of that, [as is] the Star Wars Land…I’ve actually believed in the way forward for that enterprise. We even have alternatives there to turbocharge that progress.”

With just a few minutes left on the clock, Faber returned to the subject of theme parks, citing experiences that there have been slowdowns at Walt Disney World. Faber requested whether or not the DeSantis vs. Disney feud in Florida is now having an impression on attendance. “No, no, we see no signal of that in any respect,” Iger responded.

Iger then laid out all the the explanation why attendance round Independence Day was decrease, saying that the temperature was about 100 levels and 99% humidity on that day. He added that “Florida opened up early throughout COVID and created large demand and didn’t have competitors as a result of there have been quite a few different locations, states that weren’t open but.”

Iger continued: “If you happen to take a look at the numbers in Florida in 2023, or simply just lately versus 2022…the state of Florida has been down. We truly monitor resort tax income throughout the state, which is a matter of public file, and there are counties in Florida that had been down 6, 7% just lately. We additionally know that our rivals are discounting in that state. So there are some near-term points in Florida that I don’t assume had something to do with politics.”

About not less than a few of these factors, Iger is 100% right. Sizzling climate positively was a contributing issue to late June and early July crowds. Florida seeing “revenge journey” earlier and thus it being exhausted sooner is totally a good level, and one which has been introduced up right here beforehand. It’s additionally true that resort occupancy tax collections are down in lots of main vacationer hubs round Florida. Common and different rivals are discounting.

And as we’ve stated earlier than, there’s little or no purpose to consider politics are having any materials impression on attendance or income. Once you take a look at the information for Walt Disney World, Common, and the state as a complete, there simply isn’t something to assist that narrative. Quite a lot of readers contested that when it was our evaluation, however maybe you’ll consider it when coming from Iger? (Once more, this isn’t to say it’s not inflicting individuals to alter trip plans on an particular person stage; however to no matter extent that’s taking place, it roughly nets out to nothing materials.)

Nevertheless, that is additionally not the entire story. It wasn’t simply the recent Independence Day weekend that was slower, it’s been all dates since Easter (year-over-year). Walt Disney World can also be discounting aggressively, has introduced again Annual Passes and ticket offers to spice up bookings. Regardless of resort occupancy tax collections being down, TSA information nonetheless reveals robust numbers of inbound vacationers to Florida.

Clearly, Iger is doing a wide-ranging interview and doesn’t have the time to get into granular element on all of this–I’m simply blissful he hit the factors he did! Had he dug into the small print extra, I think Iger would’ve stated that the reductions have been obligatory to keep up these robust inbound numbers–thus explaining decrease occupancy tax collections–and that information additionally suggests extra persons are heading to outside and non-urban locations just like the seashores, state parks, and so on.

As for the significantly sluggish Independence Day weekend, the sharper drop there might’ve been defined by a mixture of climate and, extra importantly, (unnecessarily) aggressive ticket blockouts July 1-4. (Crowd ranges have already rebounded from the lows for these dates.)

Faber requested whether or not Iger was involved in regards to the attendance decline at Walt Disney World, and Iger indicated that he was not–that it was because of a tricky comparability final yr with pent-up demand, and that long-term, the enterprise is wholesome. Iger was then questioned about whether or not greater costs have been one of many points. He was fairly clear on that: “Pricing will not be a problem. We addressed a few of these points.”

“I don’t know when the final time you visited Walt Disney World, however I’d say it’s the place the Disney model lives in his most elegant type. I consider that it’s an unbelievable expertise. It’s a really, very talked-about enterprise and product and it’s very profitable and we’re not wringing our palms over it,” Iger continued.

Clearly, Iger goes to spin and decrease the place potential. I feel the scenario is a bit worse than he lets on, however nonetheless in the end a wholesome and pure correction as long as Walt Disney World makes the mandatory changes to deal with visitor satisfaction and lure again disenchanted followers.

With that stated, Iger’s evaluation of pent-up demand is certainly right and his factors about pricing are not less than considerably right. (On account of all the discounting, costs have successfully already decreased as in comparison with final yr. This alone means that pricing was/is a matter, not less than to some extent. However even that might be a narrative about pent-up demand and free-spending shoppers in 2021-2022, and folks taking a “break” from theme parks after spending large on them the earlier 2 years.)

The subject then turned again to DeSantis, with Faber providing some “bait” with quotes from DeSantis.

Iger caught to the acquainted script: “To date what we’ve stated publicly is that we’re involved that he has determined to retaliate in opposition to the corporate for a place the corporate took on pending laws in that state. And admittedly, the corporate was inside its proper, although I’m undecided it was dealt with very properly, it was inside its proper to talk up on a problem constitutionally protected proper of free speech, and to retaliate in opposition to the corporate in a manner that may be dangerous to the enterprise was not one thing that we might sit again and tolerate.”

“And so, now we have filed a lawsuit to guard our First Modification rights there and to guard our enterprise frankly. The opposite points that you simply referenced, the very last thing that I would like for the corporate is for the corporate to be drawn into any tradition wars. You recognize, we’ve operated for nearly 100 years as an organization making product that we truly are pleased with by way of its impression on the world. I joke each every so often we’re there to fabricate enjoyable.”

Iger was then requested about neo-Nazis demonstrating outdoors the Walt Disney World gateway final month. “That was horrifying fairly frankly and it’s regarding to me that anybody would encourage a stage of intolerance and even hate that…might be was some harmful act of some type.”

He went on to say that he didn’t wish to interact past that, “besides to say that it’s it’s not our objective to be concerned in a tradition conflict. Our objective is to proceed to inform fantastic tales and have a optimistic, optimistic impression on the world. You recognize, we’re a preeminent entertainer on the planet. And we’re pleased with our monitor file there. The notion that Disney is in any manner sexualizing kids fairly frankly is preposterous and inaccurate.”

The substance of the interview roughly wrapped up there, with Iger’s concluding remarks conceding that Disney has “loads of work to do” however that his workforce is assured that it’s doing “the correct work on the proper timetable.” He’s additionally assured that Disney’s board is doing properly, and acknowledged that the succession planning course of “will not be going to cease–it’s going to proceed and it ought to.”

Iger ended with reassuring phrases: “There’s so many issues that now we have to do and a lot that we all know we are going to do and might do and we’re optimists like, you realize, I discuss optimism is a serious high quality of a terrific chief. Nobody needs to observe a pessimist. We’re optimists about the way forward for this firm. We’ve gotten on the work already. We all know what now we have to do. There’s mild on the finish of the tunnel in in essentially the most challenged companies, and there’s an unbelievably shiny future for the companies which can be much less challenged.”

Finally, it was a largely good interview. Though not a ton of time was spent on Walt Disney World and Disneyland, that was to be anticipated. As we’ve identified repeatedly, the quick urgent issues are all on the opposite aspect of the corporate. Addressing these is a obligatory prerequisite to important funding and growth within the parks. Said otherwise, Disney wants to pay down debt–ideally by shedding some media baggage–earlier than it could flip its consideration to Walt Disney World and Disneyland. The 2 issues are completely and undeniably intertwined.

So from that perspective, this interview hit all the correct notes for me. Iger was sober and practical in regards to the struggles and challenges confronted by linear and streaming, teasing gross sales of cable networks and likewise some form of strategic partnership for ESPN. Iger additionally talked up the theme parks and his optimism for the way forward for Walt Disney World and Disneyland, suggesting (but once more) that he’s honest about betting large on their futures. That’s roughly every little thing that I needed to listen to.

One ultimate word that’s past the scope of what we sometimes cowl, Iger did have arguably one unforced error in discussing the author’s strike when he stated their union has unrealistic expectations. That’s already the ‘large’ clip from this interview making the rounds on social media, with many juxtaposing Iger’s feedback together with his large wage. That is just like the fifth time this has occurred with media executives, and whereas I can perceive their need to deal with and put strain on the difficulty, the optics are terrible.

Past that, I used to be frankly shocked that Iger spent 2 full minutes primarily repeating the identical, substance-less sentiment. He might’ve as a substitute damaged down the monetary efficiency of linear, streaming, and different segments for example the fast decline in leisure income (to not be confused with income) during the last decade.

I’m not going to weigh in on this contentious combat past that, and likewise to say that social media will not be actual life. The issues of sure outsized on-line voices will not be the identical as these of common American shoppers, and positively not of buyers. Regardless, Iger might’ve chosen his phrases extra rigorously, offered his case in a extra compelling method, or, ideally, stated nothing in any respect.

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OUR THOUGHTS

What’s your response to any of Iger’s statements about promoting off networks, coming into a strategic partnership on ESPN, buying Hulu outright? What in regards to the explanations he provided for decrease crowds at Walt Disney World? Nonetheless assume that it does should do with politics or costs? Ideas on Disney extending CEO Bob Iger’s contract via 2026? Suppose he can flip issues round by then? Do you consider Iger is honest in his optimism about future growth at Walt Disney World and Disneyland? Ideas on anything mentioned right here? Are you optimistic or pessimistic in regards to the Walt Disney Firm’s future? Suppose issues will get higher in 2024-2025? Do you agree or disagree with our evaluation? Any questions we can assist you reply? Listening to your suggestions–even if you disagree with us–is each attention-grabbing to us and useful to different readers, so please share your ideas under within the feedback!



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